Industry veteran Fred Kinch has launched a new healthcare communications agency this month. Mr. Kinch previously served as Managing Partner and Executive Creative Director at New York-based healthcare ad agency […]

Dayton, N.J., October 22, 2015 – Aurobindo Pharma Limited has received final approval from the U.S. Food and Drug Administration for Memantine Hydrochloride Tablets USP, 5 mg and 10 mg. […]

IMS Health has released its report Orchestrated Customer Engagement, which looks at what pharma companies need to do beyond multichannel and omnichannel marketing in order to deliver a full customer […]

Authoritative Medical Content Platform Combined with Deep Digital Expertise Offers Greater Opportunities to Engage Healthcare Professionals and Improve Outcomes   READING, Mass., Oct. 21, 2015 /PRNewswire/ — Physicians Interactive® (PI) […]

Axtria, a big data analytics firm, is conducting five back-to-back knowledge sharing sessions on Pharma commercial operations from Sept 16-Nov 11, 2015, to share key insights on topics related to promotion response modeling, sales planning, deployment, targeting and compensation.

October 19, 2015 (Parsippany, NJ): Guidemark Health furthers its commitment to its strategy and branding efforts by naming Martin Mannion as Chief Strategy Officer. With 25 years spent in marketing […]

This white paper defines, describes, and documents the journey Life Sciences organizations may take to move from MCM and OCM to OCE.

Join our webinar on October 14 from 10:00 am–11:30 am Central to find out more about the Accreditation Council for CME (ACCME®) and American Board of Internal Medicine (ABIM) collaboration […]

Lonza to Host Free Webinar on Integrated QC Processes and Data Integrity   Walkersville, MD, USA / Cologne, Germany, 16 October 2015 – Lonza has announced that it will host […]

Mobile technology can give Pharmaceutical companies the boost it needs to improve marketing effective­ness and sales performance.