COLUMBUS, Ohio –November 6, 2009– GSW Worldwide, an inVentiv Health company (NASDAQ: VTIV) and one of the largest healthcare advertising agencies in the world, announced today that Bruce Rooke, Chief Creative Officer, will partner with President Tammy Fischer in leading a new creative renaissance in the agency's growing New York office. "In spite of the downturn across the industry, GSW Worldwide has experienced rapid growth in the New York office over the past 12 months," said Joe Daley, president of GSW Worldwide US operations. "We are thrilled that due to several new and expanded partnerships we can realign our creative and digital leadership to focus on our growing base of clients on the east coast and globally." Rooke, who previously was located in the agency's Columbus, Ohio, headquarters, will bring his award-winning creative focus and talent to the New York office, while maintaining his creative leadership over GSW Worldwide's US and global offices. "We believe “creativity,” beyond traditional “creative,” is the key element to filling the challenging needs that clients are facing in this competitive environment,” said Fischer. "With Bruce's vision, passion and intensity leading the way with smarter and more liberating ideas, we will quickly take GSW NY to the next level."
Rooke’s move will also connect him more closely to the agency's growing global network.
"As we continue to grow our global presence through core established partnerships and emerging markets, having Bruce operating out of the NY office will give us increased connectivity to our global network and one consistent creative voice and standard worldwide," said Phil Deschamps, president and CEO of GSW Worldwide. About GSW Worldwide
Headquartered in Columbus, Ohio, GSW Worldwide is one of the largest healthcare advertising agencies in the world with offices in 14 major global markets. Named 2008 "Most Creative Agency" by Med Ad News, GSW Worldwide provides liberating ideasSM that generate new energy around products, build stronger connections with customers and create leadership brands. For more information about GSW Worldwide visit www.gsw-w.com<http://www.gsw-w.com/>. About inVentiv Health inVentiv Health (NASDAQ: VTIV) is the leading provider of commercialization and complementary services to the healthcare industry globally. inVentiv delivers its customized clinical, sales, marketing and communications solutions through its four core business segments: inVentiv Clinical, inVentiv Communications, inVentiv Commercial and inVentiv Patient Outcomes. inVentiv Health's client roster is comprised of more than 350 leading pharmaceutical, biotech, life sciences and healthcare payor companies, including the top 20 global pharmaceutical manufacturers. For more information, visit www.inventivhealth.com<http://www.inventivhealth.com/>.
This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements involve known and unknown risks that may cause inVentiv Health's performance to differ materially. Such risks include, without limitation: changes in trends in the pharmaceutical industry or in pharmaceutical outsourcing; our ability to compete successfully with other services in the market; our ability to maintain large client contracts or to enter into new contracts; and, our ability to operate successfully in new lines of business. Readers of this press release are referred to documents filed from time to time by inVentiv Health, Inc. with the Securities and Exchange Commission for further discussion of these and other factors. # # #
For further information contact: Dawn Marinacci, inVentiv Communications 614-543-6787 or dmarinacci@inventivcommunications.com