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Top 50 Companies 2018: Notes & Methodology

For this 32nd annual special report, Med Ad News editors rank and profile the world’s top 50 companies that generate revenue from healthcare products.

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Amgen 2018: Company-wide transformation

From 2014 through year-end 2017, Amgen delivered $1.5 billion in transformation and process improvement savings that the company has reinvested in launching new medicines, advancing the product pipeline, and pursuing external business development opportunities.

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GlaxoSmithKline 2018: GSK’s next growth wave

GlaxoSmithKline management has embarked on the start of a new approach to R&D that aims to capitalize on the company’s assets within a promising early-stage pipeline.

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Company of the Year 2018 — Johnson & Johnson: Defining the future of healthcare

The executive management team of this “132-year-old startup” company is excited about a future that lies beyond the intersection of science and technology.

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Novartis 2018: Transforming into a focused medicines company

The long-term strategy of Novartis is concentrated on becoming a leading medicines company powered by data and digital.

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Roche 2018: Personalized healthcare focus

Roche is developing the company’s internal capabilities and building strategic partnerships ready for the next stage in personalized healthcare.

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Top 200 Medicines Annual Report 2018: Blockbusters thriving despite tumultuous climate

There were as many billion-dollar brands in 2017 as there have been in any other calendar year despite the cratering effects of massive patent cliffs in 2012 and 2015.

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Lions Health 2018 Takeaways

Lions Health is a dedicated two-day event held annually within Cannes Lions in France. Lions Health is billed as the only place in the world to experience talks from leading pharmaceutical, healthcare, wellness, biotechnology and medical marketing practitioners. Event management says Lions Health is built to deliver the insights, ideas, tools and techniques that lead to life-changing outcomes.

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Annual Report 2018: State of the Bio Industry

This yearly review analyzes recent developments, trends and outlooks in the areas of biotechnology, biosimilars, biopharmaceuticals, biologics, biomarkers and biobanks.

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The 2018 Manny Awards

The 29th edition of the Manny Awards took place on April 19th at Chelsea Piers in New York.

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eyeforpharma Philadelphia & Awards 2018

More than 700 pharma leaders attended eyeforpharma Philadelphia 2018 in April to discuss and learn about how the healthcare industry is revolutionizing the patient experience – and, accordingly, companies’ commercial performance. The 16th annual event spanned two days and included more than 123 speakers, 40-plus sessions, and six workshops. The conference is tailored to every […]

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Q&A with Sound Healthcare Communications management

Med Ad News talked to Sound Healthcare Communications’ Jeff Hack, managing partner, creative director; Ryan Perkins, managing partner, director of client services; and Nick Rhodin, managing partner, director of strategic planning.

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HBA’s 2018 Woman of the Year event

Dr. Julie Gerberding, MD, MPH, was honored as the 2018 Woman of the Year (WOTY) by the Healthcare Businesswomen’s Association. The HBA’s 29th WOTY event was held at the New York Hilton Midtown on Thursday, May 3rd. About 2,500 leaders from throughout the healthcare industry were in attendance. The event additionally recognized the HBA Honorable Mentor, STAR and […]

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Notes & Methodology for Participating Healthcare Communications Agencies: 2018

To qualify for this annual report, agencies must have the capabilities to develop marketing strategies that target healthcare professionals (physicians, nurse practitioners, nurses, pharmacists, etc.), and/or consumers, and/or patients, and/or stakeholders such as managed market payors.

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Agency + Network Structure Listing: 2018

  Holding companies/networks and their healthcare communications agencies The Access Group is the parent company of MedAccess of San Diego, medaccessbrands.com The Bloc Partners is a network of affiliated agencies that includes The Bloc of New York, thebloc.com Cello Group plc is the parent company of Cello Health of New York, cellohealth.com Fishawack Group of […]

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Med Ad News Honors Healthcare Communications Excellence At The 2018 Manny Awards

Med Ad News – the leading pharmaceutical business and marketing publication – reveals the winners for the 2018 Manny Awards, celebrating the healthcare communications industry.

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Med Ad News 2018 Industry Person of the Year: Sharon Callahan

On April 19th, Sharon Callahan is being recognized at the 29th annual Manny Awards as Med Ad News’ Industry Person of the Year.

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Med Ad News Announces Finalists for the 2018 Manny Awards and Names Sharon Callahan, CEO of TBWA\WorldHealth, as Industry Person of the Year

Med Ad News announced the nominees for the 29th Annual Manny Awards and named TBWA\WorldHealth CEO Sharon Callahan as the Industry Person of the Year.

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Top 10 Pipelines 2018 Annual Report

Deal activity is rampant as Big Pharma gobbles up next-generation medicines and technologies to help overcome maturing pipelines and biosimilar threats.

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Medical Advertising Hall of Fame 2018

Robert Leverte Jr. was honored by the Medical Advertising Hall of Fame as its 2018 inductee on February 8 at a black-tie event at The Pierre Hotel in New York City. Leverte’s prolific career has included founding ERS – an in-house ad agency at ER Squibb – co-founding Ruvane-Leverte advertising, serving as chairman at Bozell Jacobs Medical Group, and operating as CEO of the Leverte Companies.

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Extensive pharmaceutical business and marketing intelligence. For back issues, please contact MDAD@kmpsgroup.com.

October 2018 Focus: Top 50 Pharma, Company of the Year and more!

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