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REALITYRx Communication Hires New SVP, Management Supervisor

REALITYRx Communication announced that Scott Greisler joined the agency in the role of SVP, Management Supervisor.

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Benchworks Hires Media Director

Agency to step up strategic media planning and buying Chestertown, MD, October 24, 2018 – Benchworks is pleased to announce that Karima Sharif has joined the company as Senior Vice President, Media Director. She will lead all strategic media planning and nonpersonal promotion (NPP) services for clients. Karima joins Benchworks with a wide depth and […]

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Ogilvy CommonHealth Worldwide’s Johanna Skilling honored as a 2018 Agency Vanguard Award Winner

Ogilvy CommonHealth Worldwide announced that Johanna Skilling, head of planning in the US, was honored as one of the elite 2018 Agency Vanguard Award recipients by DTC Perspectives.

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FCB Chicago hires Cherie Davies as SVP, Group Creative Director

Cherie Davies joined FCB Chicago as SVP, Group Creative Director.

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Publicis Media awarded GlaxoSmithKline’s global media account

GlaxoSmithKline awarded the company’s $1.7 billion global media work to Publicis Media after a competitive review

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A Simple Checklist and a Little Yellow Box Transform Surgeries from Life-Threatening to Life-Saving Procedures Around the World

International non-profit organization Lifebox, in partnership with healthcare advertising agency precisioneffect, will launch the “Deadliest Conditions” campaign as the American College of Surgeons holds the 2018 Clinical Congress in Boston starting October 21st.

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Fingerpaint Opens New Jersey Office

Fingerpaint opened an office in Morristown, N.J., heading by Mark Willmann. The healthcare agency’s first office in New Jersey joins other locations in New York, Pennsylvania, Arizona, and Ohio.

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Evoke Acquires Navience Healthcare Solutions

  Evoke Acquires Navience Healthcare Solutions, LLC   Adds Depth and Breadth in High-Growth Market Access & Payer Marketing Sector   NEW YORK, Sept. 27, 2018 /PRNewswire/ — Evoke (www.evokegroup.com), part of Huntsworth plc (HNT: LSE), today announces the acquisition of New Jersey-based Navience Healthcare Solutions. Navience is a full-service market access and payer marketing agency […]

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Klick Health’s Incubated Startup, Circulation, Announces Successful Exit

Klick Health’s growing commercialization partner portfolio is proud of the successful exit of Circulation, one of Klick’s first incubation initiatives.

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McCann Health Appoints Sam Taylor To Lead Global GSK Business

McCann Health announced the appointment of Sam Taylor as Global Business Leader for its GlaxoSmithKline (GSK) global business.

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The Voice Revolution in Healthcare

Voice search (such as Apple Siri) and voice assistants (such as Amazon ECHO “Alexa”) are on the rise, and it’s been predicted that by the end of 2020, 50% of interactions with technology will be via “conversations” with them.

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Intouch Solutions Advances Strategic Planning Offering with Promotion of Chicago Leader

Leading marketing and advertising agency Intouch Solutions announced the promotion of Stewart Young to vice president of strategic planning.

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Benchworks Hires Sciolla as Executive Creative Director

Angelina Sciolla joined Benchworks as Executive Creative Director to lead the company’s creative team and help build on the agency’s creative offerings.

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FCB Health Continues Global Expansion with New Frankfurt Office and Network Ambassadors Stationed in Amsterdam and Zurich

FCB Health Europe President Joerg Hempelmann announced the launch of FCB Health Frankfurt, along with Network ambassadors stationed in Amsterdam and Zurich.

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2e Creative Acquires Pharma Marketing and Sales Training Firm Fire & Rain

St. Louis-based 2e Group announced the acquisition of Fire & Rain, an independent field force training, leadership development, and meetings and events consultancy located in Evansville, Indiana.

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SCOUT and Rare Expertise Form Joint Venture to Help Identify and Treat People With Rare Diseases More Quickly and Accurately

SCOUT, a leading healthcare marketing agency focused on orphan drugs and specialty pharmaceuticals, formed a joint venture with Rare Expertise, a company with proprietary data-driven tools for identifying and activating people with rare disorders.

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FDA and FCB Launch First National Youth Vaping Education Campaign

FCB New York, in partnership with the Food and Drug Administration, announced that the agency launched the newest evolution of “The Real Cost” youth tobacco prevention campaign.

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Health Strategies Group Announces Anita Burrell as Vice President and Practice Lead for Global Market Access

  HEALTH STRATEGIES GROUP ANNOUNCES ANITA BURRELL AS VICE PRESIDENT AND PRACTICE LEAD FOR GLOBAL MARKET ACCESS   Yardley, PA, September 17 – Health Strategies Group, the leader in market access intelligence and research for pharmaceutical and biotech professionals for over 20 years, has announced the expansion of its global market access team with the […]

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Healthcare Agency SFC Group Launches

SFC Group, a woman-owned, full-service, integrated communications agency, launched to serve the global pharmaceutical, life sciences, diagnostics and biotech industries.

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Drug pricing transparency, DTC, and a look at the looming challenges

Jeremy Schafer, senior VP at Precision for Value, answered questions from Med Ad News as to what manufacturers can do if price disclosures in ads become a reality.

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