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CrowdPharm offers new agency service model

The former president and founder of Palio, Mike Myers, has teamed up with the head of a Kansas City-based consumer agency to launch CrowdPharm, a crowdsourced international healthcare advertising network.

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Ned Russell Joins MDC Partners as Managing Partner, Healthcare

In this newly created role, Russell is working with MDC’s agency partners to bring modern offerings to the healthcare industry and drive category growth globally.

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FCB Health and Colin’s Hope: Water Safety Resources Join Forces to Launch NotOutOfTheWater.com During This Year’s National Water Safety Month

Groups will be working throughout the month to bring awareness to unknown drowning symptoms and ways to prevent drowning altogether Informative resource website serves as part of a new commitment to save lives through drowning prevention education New York, May 2, 2018 – FCB Health is proud to partner with Colin’s Hope, a water safety […]

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Digital Health Coalition And Intouch Solutions Release Ebook: “Modern Marketing: Pharma’s Data-Powered AI Revolution”

NEW YORK, May 1, 2018 /PRNewswire/ — Digital Health Coalition (DHC) and Intouch Solutions announced they are partnering to explore the impact of artificial intelligence (AI) on the pharmaceutical industry. The initial results of their research, presented in serial ebook format, are now available and dive into the future of delivering highly personalized, agile marketing. DHC […]

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Joseph Speiser Appointed EVP, Executive Director, Digital Leadership at McCann Health New York

NEW YORK (May 3, 2018) — McCann Health New York today announced the appointment of Joseph “Yossi” Speiser to the newly created position of EVP, Executive Director, Digital Leadership for McCann Health New York.  “Over the past few years, McCann Health New York has built an impressive array of digital capabilities and has been recognized […]

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precisioneffect Acquires European Marketing Agency, Big Pink

  Addition of London-based multichannel healthcare agency complements and strategically expands existing global expertise and capabilities   BOSTON, April 24, 2018 — precisioneffect, the healthcare advertising agency dedicated to working with companies that seek to change the standard of care, today announced it is acquiring Big Pink, a leading European multichannel marketing healthcare agency recognized for providing […]

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Med Ad News Honors Healthcare Communications Excellence At The 2018 Manny Awards

Med Ad News – the leading pharmaceutical business and marketing publication – reveals the winners for the 2018 Manny Awards, celebrating the healthcare communications industry.

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Intouch Solutions Promotes Four Chicago Employees

CHICAGO, IL. (April 18, 2018) — Intouch Solutions proudly announces the promotion of four employees in its Chicago office. A leading marketing agency serving the pharmaceutical industry, Intouch Solutions has seen rapid expansion over the past five years and actively promotes within the 700-person firm. The four employees include: Ashley Muelhausen, account supervisor, joined the […]

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Precision for Value Strengthens and Expands Payer Strategy Team

APRIL 18th, 2018 – New York, NY – Precision for Value, the market leader in supporting global pharmaceutical and life sciences companies in demonstrating the value and outcomes of innovative medical products, today announced significant additions to its Payer Strategy Team with the hiring of former payer executives Marylou Buyse, Joe Honcz, and Elizabeth Oyekan. […]

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McCann Health Launches First-of-Its Kind Global Scientific Council

LONDON AND NEW YORK (April 18, 2018) — McCann Health, one of the most creatively awarded healthcare communications networks in the world, and part of McCann Worldgroup, today announced the launch of the McCann Health Global Scientific Council, adding a third pillar of scientific prowess to its existing pillars of strategy and creativity. The Council, […]

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Colleagues Reunite to Form New Agency QBFox Healthcomm

Back for the future. That is the story behind the launch of the new full-service healthcare agency, QBFox Healthcomm, headed up by four former ICC Lowe executives.

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Dave Sonderman Joins The Shipyard as Chief Creative Officer

The Shipyard announced the appointment of David Sonderman to the role of Chief Creative Officer.

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The Bloc Welcomes Industry Leader, Ane Jones, to Lead New Oncology and Rare Disease Franchise

Leading health creative agency The Bloc added industry leader Ane Jones to its management team.

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Angela Gillespie Named President of W2O wcg

The W2O network announced that Angela Gillespie has been named President of W2O wcg.

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Med Ad News 2018 Industry Person of the Year: Sharon Callahan

On April 19th, Sharon Callahan is being recognized at the 29th annual Manny Awards as Med Ad News’ Industry Person of the Year.

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Sandbox Opens Contemporary New Workspace in Kansas City

Sandbox announced the opening of the independent, full-service agency’s new office space in Kansas City, Mo., uniting its two local locations under one roof.

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Omnicom Health Group acquires Elsevier’s Pharma Communications business in Japan

Omnicom Health Group announced that it has entered into a definitive agreement to acquire the Pharma Communications business in Japan of Elsevier, part of RELX Group.

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GSW Names New Executive Creative Director

GSW, a Syneos Health company, named Marc Lineveldt as Executive Creative Director. Lineveldt will lead agency-wide initiatives that drive strategic creativity for GSW Columbus’s deep roster of domestic and global healthcare clients.

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Med Ad News Announces Finalists for the 2018 Manny Awards and Names Sharon Callahan, CEO of TBWA\WorldHealth, as Industry Person of the Year

Med Ad News announced the nominees for the 29th Annual Manny Awards and named TBWA\WorldHealth CEO Sharon Callahan as the Industry Person of the Year.

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Green Room Communications Celebrates 10-Year Anniversary; Relocates Growing Business to Parsippany, New Jersey

  PARSIPPANY, N.J., March 20, 2018 /PRNewswire/ — Green Room Communications, a healthcare communications agency focused on public relations, corporate communications, creative design, media strategy and advocacy relations, celebrates its 10-year anniversary this year. In commemoration of this milestone, the company has also announced its relocation to a new address, 1719 Route 10 East, Suite 318, […]

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Extensive pharmaceutical business and marketing intelligence. For back issues, please contact MDAD@kmpsgroup.com.

April 2018 Focus: Agency Profiles, Manny Awards and Annual Review

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