This year’s event heads to Chicago for engaging conversations and networking from November 6-8, 2023.
The Ffrst-of-its-kind targeting predicts which patients will become non-adherent in the next 30 days. The new offering leverages Swoop’s best-in-class machine learning and artificial intelligence.
A U.S. federal judge said Meta Platforms must face a lawsuit claiming that it violated the medical privacy of patients who were treated by hospitals and other healthcare providers that used its Meta Pixel tracking tool.
This season’s campaign focuses primarily on pregnant people and children because of concerning drops in coverage among those groups in recent years.
The new multidisciplinary offering addresses industry need for more inclusive clinical trials and product development.
A proven technology leader and decorated military veteran, Sparks is responsible for the global enterprise’s IT operations across 25 locations, serving more than 650 pharmaceutical and biotechnology companies worldwide.
The current resource-intensive approach to PV is facing real challenges as safety data evolves and makes moving to efficient and effective solutions crucial to guaranteeing continued patient safety. Integrating modern technologies, such as artificial intelligence (AI) – which also encompasses machine learning (ML), and natural language processing (NLP) – improves the process, reduces workload for PV professionals, and expedites the gathering and analysis of safety data.
In the ever-changing world of digital marketing, staying ahead of the curve is critical for healthcare brands looking to effectively reach Patient X. With the impending demise of third-party cookies, marketers must adapt their strategies to continue connecting with prospective patients in a relevant and impactful manner.
The viral trend of “Barbie Botox” that has women as young as in their 20s rush for toxin-based procedures to mimic the looks of the movie’s lead actress Margot Robbie may lead to resistance among users and hinder medical use in future, doctors cautioned.
As marketing evolves, influencers have offered a personal and trustworthy connection with consumers. In the healthcare space, two of the main types of medical influencers are patient influencers, who are living with a disease; and caregiver influencers, who document their experiences caring for someone affected by a disease.
