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Two industry veterans join Giant Creative/Strategy

Written by: | admin@medadnews.com | Dated: Thursday, September 7th, 2017

 

Aaron Sklar and Andrew Wint

 

Full-service independent healthcare communications agency Giant Creative/Strategy LLC hired two industry veterans: Aaron Sklar has joined Giant as Vice President, Brand Experience, and Andrew Wint has been appointed SVP, Technology.

Bay Area leader Sklar will focus on compelling brand narratives and engaging, purposeful design. Sklar recently managed the UX/UI design team as VP of Design at health web- and mobile-tool start-up Welltok. He also held key design positions at Healthagen and IDEO. Currently, Aaron is involved in Prescribe Design, a professional design healthcare networking group he co-founded.

“Aaron has proven he can use his expertise to unlock the hidden potential of brands via meaningful conversations that drive loyalty,” said Giant President Adam Gelling. “Aaron is the ideal person to have at the crossroads of healthcare and strategic design. We look forward to watching Giant’s capabilities grow under Aaron’s leadership.”

Over his career Sklar has helped build companies’ internal and external capabilities. Among his professional successes, Sklar has engaged in notable speaking opportunities and written published articles related to his healthcare design background.

“My background in human factors created a foundation of empathy for people in all stages of the healthcare process,” Sklar said. “I’m passionate about using design thinking to improve people’s quality of life while examining the behavioral challenges that inspire innovation in the healthcare arena.”

New Yorker Andrew Wint was tapped as SVP, Technology in Giant’s San Francisco headquarters. He is a full stack developer and well-established industry leader who will provide strategic direction for the agency’s marketing technology portfolio. Previously, Wint served as VP, director of Technology for The CementBloc where he collaborated on global web development and design projects for clients Pfizer/BMS, Merck, AstraZeneca, and others. He also was VP, director of Technology at FCB Health and worked with clients Johnson and Johnson, CIGNA, and Novartis.

“Andrew’s well-honed leadership skills and deep operational know-how make him the natural choice to join Giant as the Martech lead for our growing business,” said Giant CEO Steven Gold. “Under his guidance, the Giant team will bring even more novel and effective healthcare-data and marketing solutions to our clients.”

 

About Giant Creative/Strategy, LLC

Giant is the largest full-service independent healthcare communications agency on the West Coast, with on-the-ground presence across the US and in Geneva. Recognized as an invaluable partner to clients and brands across the full spectrum of healthcare, Giant delivers significant and measurable results through high-impact, cross-channel customer experiences.

 

Contact

For Giant Creative/Strategy
Janet Haney, 415-902-4283
janet@janethaney.com

 

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