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Healthcare Agency Roundtable 2018

Leadership representing the 2018 Manny Award agency and network winners and finalists share their views on various healthcare industry trends and developments.

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Sales and Marketing: Facts & Figures

Less than 8 percent of respondents to a research study of clinical trial participants felt that the potential negative consequences of data sharing outweighed the benefits.

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Top 50 Companies 2018: Notes & Methodology

For this 32nd annual special report, Med Ad News editors rank and profile the world’s top 50 companies that generate revenue from healthcare products.

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Amgen 2018: Company-wide transformation

From 2014 through year-end 2017, Amgen delivered $1.5 billion in transformation and process improvement savings that the company has reinvested in launching new medicines, advancing the product pipeline, and pursuing external business development opportunities.

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GlaxoSmithKline 2018: GSK’s next growth wave

GlaxoSmithKline management has embarked on the start of a new approach to R&D that aims to capitalize on the company’s assets within a promising early-stage pipeline.

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Company of the Year 2018 — Johnson & Johnson: Defining the future of healthcare

The executive management team of this “132-year-old startup” company is excited about a future that lies beyond the intersection of science and technology.

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Novartis 2018: Transforming into a focused medicines company

The long-term strategy of Novartis is concentrated on becoming a leading medicines company powered by data and digital.

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Roche 2018: Personalized healthcare focus

Roche is developing the company’s internal capabilities and building strategic partnerships ready for the next stage in personalized healthcare.

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Top 200 Medicines Annual Report 2018: Blockbusters thriving despite tumultuous climate

There were as many billion-dollar brands in 2017 as there have been in any other calendar year despite the cratering effects of massive patent cliffs in 2012 and 2015.

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Lions Health 2018 Takeaways

Lions Health is a dedicated two-day event held annually within Cannes Lions in France. Lions Health is billed as the only place in the world to experience talks from leading pharmaceutical, healthcare, wellness, biotechnology and medical marketing practitioners. Event management says Lions Health is built to deliver the insights, ideas, tools and techniques that lead to life-changing outcomes.

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Extensive pharmaceutical business and marketing intelligence. For back issues, please contact MDAD@kmpsgroup.com.

October 2018 Focus: Top 50 Pharma, Company of the Year and more!

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