For The Bloc, 2020 was the best of times, during the worst of times, according to agency leaders. “We were thrilled to pass the $50 million revenue mark for the first time during the year we celebrated our 20th anniversary,” The Bloc executives say. “We were honored and humbled to be recognized as a Med Ad News Agency of the Year, as a MM&M Agency of the Year, and received widespread industry acclaim for our creativity. And, while our success was sweet, our true inspiration came from our community of Bloc’ers who came together to weather the COVID-10 pandemic and the loss and disruption it brought to all of us.” 

“Brick City Greenhouse was founded on the idea of being a brand-first agency that empowers people to create the extraordinary on behalf of our clients,” management says. “Many of the agency’s employees came from large holding-company agencies and saw firsthand how bottom lines are a bigger driver of agency behavior than doing what’s right for brands. The agency’s leaders wanted to change this and create an agency model that was truly focused, not just in words but functionally, on bringing out the best in brands and the people that serve them.”

Calcium leaders say the year 2020 was worth mooing about, with 65 percent growth in revenue, and the addition of 66 new employees – more than 50 of them onboarded virtually during the pandemic. “Calcium went completely virtual March 9th of 2020, with the help of Partner and Chief Technology Officer Don Feiler, and we never looked back,” says Calcium Founder & CEO Steven Michaelson.

There may be a perception that CDM Princeton is just an offshoot of CDM NY, but CDMP leaders say once you get to know the agency, you quickly realize that it is unique and something special is happening there. “It’s different, evolved, expanded, and bold – something that the agency and their clients can feel,” CDMP executives say. 

By most standards, 2020 was a year that brand marketers want to forget, according to the leaders of closerlook. “It was a year of uncertainty and turbulent change. But for closerlook, 2020 was a year of strong growth with a double-digit rise in total revenues, significant new brand assignments, a more than 40 percent increase in staff, and multiple industry award wins. The digital-native agency has been a passionate voice for the digital transformation of healthcare marketing, and 2020 saw that message embraced by biopharma marketers.”