Entries by Andrew Humphreys

JUICE Pharma Worldwide 2015

“There are great reasons why we have more than tripled our client and brand roster over the past three years, and those can be summed up with one simple word – connectivity,” says Lynn Macrone, founding partner and chief creative-strategic officer at JUICE. “That means more than just keeping our clients connected to the best industry thinking, technology, and talent: It’s about connecting on a deeper, more empathic level with their customers, identifying the emotional levers and critical junctures where smart solutions move the needle on behalf of a brand.”

Klick Health 2015

In its relentless pursuit of awesome, Klick Health pushed the boundaries in 2014 by once again disrupting the status quo, executives say. Over the course of the year, the agency grew by 38.5 percent, with revenue reaching well over $100 million. The year’s growth was fueled by five new digital agency of record accounts, three new branded AOR accounts (not exclusively digital), and three new global accounts. Internally, Klick experienced substantial growth, increasing its employee roster by 156 new hires – bringing the total number of staff to 448 “Klicksters.”

LehmanMillet 2015

According to agency leaders, 2014 was the year LehmanMillet truly became one. “The lines between East and West blurred as we focused on delivering the combined expertise and talent of the full LehmanMillet team for the benefit of our clients,” executives say. “The results were stellar work for clients and even greater collaboration among our teams.”

Executives say the united force strengthened new business efforts and led the agency to begin partnerships with an impressive set of companies. “In particular, we looked to our backyards­ – the biotech behemoth that is Cambridge and the stretch of coast from San Diego to San Francisco where medical innovation is flourishing,” executives say.

LLNS 2015

As the global healthcare environment continues to evolve, agency executives say LLNS has rapidly advanced in tandem, delivering more of the leading-edge ideas and services that clients require in order to thrive and take advantage of new opportunities. By always keeping client needs front and center – and making innovation an operating principle, rather than just a slogan – LLNS achieved another strong year in 2014, delivering steady growth and building out its skill and resource base for the future.

Maricich Healthcare Communications 2015

According to its leaders, 2014 was a year of growth and breakthrough campaigns at Maricich Healthcare Communications. “The agency continued its upward trend in billings, created impactful and iconic healthcare movements, and did very well with its share of national awards,” executives say.

McCann Echo 2015

According to executives, McCann Echo has always marched to the beat of its own drum – inventing opportunities to nurture creativity and dreaming up ways to be more caring, all while relying on their collaborative spirit to get there – because to the people at this agency, there is no other way.

McCann Health 2015

“In 2014, McCann Health successfully developed new ways of working, integrating for clients in a new world of more extensive stakeholder overlap and tailoring our offering to the new life sciences market needs,” says John Cahill, McCann Health global CEO. “At the same time, McCann Health continues to be the most creatively awarded professional and consumer health communications network – by far – worldwide.”

McCann Managed Markets 2015

For McCann Managed Markets, 2014 was the tipping point when it went far beyond expectations and forged forward into a new frontier of sustainable growth, executives say. This was a year when the agency’s rapid progress precipitated the spinoff of an expansion agency – McCann TL Managed Markets – as well as the addition of many new team members, a West Coast presence, new clients on the roster, and exponential organic growth with existing clients.

McCann Regan Campbell Ward 2015

With an executive leadership change and move to the McCann Worldgroup headquarters coming at the end of 2013, McCann RCW had all of 2014 to revitalize itself as an agency and establish itself in the home of McCann. In the words of Chief Creative Officer Dan Hassan, “While we were always part of McCann, being in this building, the birthplace of so many famous brands, has served to remind us that our product is inspiration and creativity, not sales.”


McCann Torre Lazur 2015

For McCann Torre Lazur (MTL), 2014 was a year defined by “doing what we do best,” says Bill McEllen, president of MTL. “The primary focus of the agency has been, and always will be, the growth of our clients’ business, both domestically and across the globe.” This dedication is evidenced by the fact that in 2014, MTL launched 20 percent of all the brands approved by FDA the previous year..