BMKD Health: 2017
BMKD Health
409 Joyce Kilmer Avenue, Suite 211
New Brunswick, NJ 08901
Telephone: 732-917-4943
E-mail: [email protected]
Website: bmkdhealth.com
Accounts
Account wins 6
Active business clients 5
Brands by 2016 sales
Brand-product accounts held 4
$25 million or less 2
$500 million to $1 billion 1
$1 billion or more 1
Services Mix
Digital Strategy 25%
Creative Strategy 25%
Digital Education 20%
Website Development 10%
Animation 10%
Advertising 10%
Client Roster
NewLink Genetics
Pentec Health
Xcenda
BMKD Health has “a contemporary perspective on healthcare communication and we take pride in understanding how people interact with it,” according to agency executives.
“We have always demonstrated this by creating real experiences with meaningful outcomes,” executives say. “Our strong passion and dedication shows through a vested interest in every project and commitment we make. Our goal is to truly understand and realize our clients’ vision.”
The Year’s Accomplishments
During 2016, BMKD Health was named as NewLink Genetics Corporation’s digital agency of record. NewLink Genetics’ portfolio includes biologic and small molecule immunotherapy product candidates for a range of oncology indications, which include GDC-0919 (in partnership with Genentech Inc. and Roche Inc.) and Indoximod. BMKD has additionally partnered with Xcenda LLC as the strategic consultancy’s lead digital partner of record.
Structure & Services
Executives characterize BMKD Health as a “relatively young agency, but our team abounds with tremendous talent and energy from well-experienced individuals. Our work comprises several disciplines harmoniously working as a cohesive unit, forging the vision and creativity that enable us to achieve the marketing objectives of our clients. This flexible model allows us to customize teams to the challenge at hand. We will continue to grow through strategic partnerships and collaborations across the industry.”
According to management, with the agency’s wide range of new and innovative services, “BMKD Health is the reliable source for your marketing needs. BMKD Health excels in establishing strategically sound creative direction partnered with contemporary technology solutions. We are strategists, visionaries and passionate advocates, dedicated to bringing truth to your vision.”
Future Plans
2017 will bring to BMKD Health a renewed focus on incorporating technologies such as virtual reality and augmented reality into the ever-changing marketing mix.
“We are also expanding our video offerings, through our growing partnership with Godman Productions, a New York City-based production company specializing in all aspects of film production, photography and animation emerging technologies,” executives say.
Philanthropy/Citizenship
BMKD Health’s commitment goes beyond the surface, management says, as the agency actively engages in clients’ passions by volunteering time and resources with organizations such as the Pancreatic Cancer Action Network to support healthcare professionals, patients, and caregivers around the world.
