Calcium boasts growth, adds talent

For Calcium, 2020 has been a good year so far. “It’s been an amazing six months, with over 50 percent growth in revenue,” says Steven Michaelson, Calcium’s founder and CEO. “We have hired over 30 new employees since January 1st, and more to come – including the addition of major talent, Gene Fitzpatrick and June Carnegie, to the executive leadership team.”

Gene Fitzpatrick was made executive VP, engagement strategy, and June Carnegie has become executive VP, executive creative director. They join Calcium’s recently appointed president, Greg Lewis, in his vision to bond insight, strategy, and creative at the highest level. 

“The structure I am building at Calcium is meant to nourish brands today, but will also deliver the meaningful impact brands need to excel in tomorrow’s healthcare environment,” Lewis says.

Previously, Fitzpatrick led engagement on many brands and client teams at Ogilvy Health and Grey Healthcare NJ. 

Carnegie is recognized for her leadership, creativity, and growth at both Sentrix Health and Sudler NY.

Fitzpatrick will lead in unifying “a strategic trifecta” of digital, medical, and brand strategy for the agency. “Strategy is not the responsibility of one individual or one agency role, it is a process,” Fitzpatrick says. “I’m looking forward to working closely with all Calcium teams to amplify our digital and strategic offerings.”

Agency executives say Carnegie brings award-winning experience and passion for healthcare to the creative teams at Calcium. “Great creative has so many more opportunities for impact in today’s dynamic network of engagement and communication,” Carnegie says. “Innately creating with new trends and technology will shorten the path from creative inception to a truly healthier world – who wouldn’t want to be a part of that?”