To reach payer audiences, companies have to focus far less on promotional tactics and show the value of their products.
Frank X. Powers and Lorna Weir have teamed up to form a new venture – Elevate Healthcare Marketing. The reason why, these executives explain in their launch press release, is “Because they believe that truly helping clients raise the value of their offerings in the dynamic world of healthcare now demands a different type of collaboration.”
Authoritative Medical Content Platform Combined with Deep Digital Expertise Offers Greater Opportunities to Engage Healthcare Professionals and Improve Outcomes READING, Mass., Oct. 21, 2015 /PRNewswire/ — Physicians Interactive® (PI) […]
Builds on Current Momentum Towards Broadening Access to This Contraceptive Option for Women Across the Globe September 24, 2015 12:01 AM Eastern Daylight Time NEW YORK–(BUSINESS WIRE)–Pfizer Inc. […]
