Med Ad News sat down virtually with Ross Toohey, chief commercialization officer of Fishawack Health, to talk about the reasons for the organization’s consolidation, the opportunities COVID-19 presented in putting the consolidation into effect, and the differences between Fishawack and traditional agency networks.

HyperPointe’s new CEO Ezra T. Ernst began his tenure with a pair of major moves: an agency relaunch and the signing of a new account focused on helping the country move forward from the COVID-19 pandemic.

BBK Worldwide repositioned itself as “The Patient Experience Company” and unveiled a new brand platform.

Centron officially repositioned the company with a new vision, new offering and new leadership team. According to its management, the new vision allows Centron, an integrated healthcare communications agency based in New York with 12 years of industry success, to accelerate client performance and deliver industry-leading ideas and solutions in a changing healthcare environment.

Integrated healthcare communications agency Centron has officially repositioned the company with a new vision, new offering, and new leadership team.