Axiom is Huntsworth Health’s life sciences training agency, which its executives say provides comprehensive learning solutions that empower pharmaceutical, device, and biotech cross-functional teams to succeed in a global competitive landscape with a keen focus on the science, the clinician, and the patient.
To qualify for this annual report, agencies must have the capabilities to develop marketing strategies that target healthcare professionals (physicians, nurse practitioners, nurses, pharmacists, etc.), and/or consumers, and/or patients, and/or stakeholders such as managed market payors.
A listing of holding companies/networks and their healthcare communications agencies and also independent healthcare communications agencies.
2017 Healthcare Agency/Network Industry Person of the Year: Dana Maiman, President and CEO, FCB Health
Recognized as Med Ad News’ 2017 healthcare agency/network industry person of the year, Dana Maiman brings the intellectual prowess and strategic rigor of a legal education to her position as the CEO and president of the FCB Health family of companies worldwide.
On February 22, 2017, a white American man shot two Indian men at Austin’s Bar & Grill in Olathe, Kansas, who he had mistaken as Middle Eastern. The man yelled, “get out of my country” before shooting the men, killing one. A third man was shot and wounded after he came to the mens’ aid. Tragically, the man who was killed, Srinivas Kuchibhotla 32, was the husband of an Intouch Solutions employee, Sunayana Dumala.
Beacon had an exciting year in 2016, with new clients and new additions to its staff – and these new additions have set the agency up for a fast start in 2017, according to its executives. “The work Beacon has done with Louisville, Ky.-based Hema Biologics stands as a microcosm of the entire year for the agency,” management says. Hema Biologics is a biopharmaceutical company focused on products and services aimed at those with rare bleeding conditions.
At Biolumina, curiosity builds knowledge, understanding, brands, stories, careers, teams, connections, and momentum – each one building on the next, according to agency management. “At the core of Biolumina is curiosity, around which everything else revolves,” executives say. “This mantra of curiosity is infused into everything the agency does.”
2016 was a year of transformative change for The Bloc, according to agency management. “It was a year we articulated our new mission as a company and strengthened our global network,” executives say. “We expanded and deepened our business model and leadership team. We furthered our commitment to creative excellence while diversifying our client base within health and wellness. We are fired up and ready to go!”
The Bloc Partners is the largest global alliance of leading independent health creative agencies delivering full-service capabilities to global and local clients worldwide, according to management. “In our unique model, agencies choose to be part of an alliance with shared values and a common purpose: delivering value to our clients in every way and in every interaction to help them succeed with all their customers,” executives say. “We are not a random collection of agencies or disconnected dots on a map. All partner agencies were born of a passion for healthcare, rank in the top 5 in their market, and bring a deep understanding of local regulatory issues and legal mandates, with cultural insights only a native can deliver.
BMKD Health has “a contemporary perspective on healthcare communication and we take pride in understanding how people interact with it,” according to agency executives. “We have always demonstrated this by creating real experiences with meaningful outcomes. Our strong passion and dedication shows through a vested interest in every project and commitment we make. Our goal is to truly understand and realize our clients’ vision.”
Founded in 2007, BullsEye Healthcare LLC is a full-service independent communication company that focuses on finding insights and ideas and creating innovation for its clients. The agency’s intense focus on its business model has allowed BullsEye Healthcare to continue to add to its core offering and prosper over its decade of helping clients.
For Calcium, 2016 represented the agency’s strongest year to date, management says. At year’s end, revenue was up 30 percent over the previous year. Additionally, as of February 2017, execs predicted revenue that is 100 percent higher than the year before. Agency leaders attribute the stellar performance to organic growth with existing clients as well as several key new business wins.
Carling Communications continued to bring its “IT CAN BE DONE” philosophy to client relationships with the result being another year of unprecedented growth, according to agency management. Carling Communications added seven new clients with nine new brands, and hired nine new employees during 2016.
CDM is changing, according to agency executives. They say after 34 years, the industry and creative powerhouse has revealed a new vision and branding that will unite all of its offices, from New York to Tokyo. This new identity taps into the driving force behind the agency’s recent creative and client successes: a passionate belief that every brand has the potential to create meaningful change in the world.