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The Pulse of the Pharmaceutical Industry

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Novo, Glooko launch data-syncing diabetes app

Novo Nordisk and Glooko announced that the new Cornerstones4Care (C4C) Powered by Glooko app is available to help people more effectively manage their diabetes.

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Glucose monitoring, risk assessment join through collaboration

The blood glucose monitoring and data management company AgaMatrix and the digital health assistant developer LifeWallet announced a collaboration to bring AgaMatrix’s connected blood glucose monitoring solutions together with LifeWallet’s apps for health risk assessment and follow-up care, for improved outcomes in population health management.

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CVS, Cleveland Clinic expand collaboration

CVS Health and Cleveland Clinic expanded their eight-year clinical affiliation to enhance access to care for patients throughout Northeast Ohio and Florida, and improve quality, coordinated delivery of care, and health outcomes for patients.

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MAHF to hold its first Midwest seminar in September

The Medical Advertising Hall of Fame will be holding its first Midwest event on Sept. 21, 2017, at the offices of the Sandbox Agency in Chicago.

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How to Lead in a “Do More with Less” Environment

From the leaders of marketing teams to medical affairs, pharma executives are increasingly required to do more with less. While this is true across industries, the U.S. biopharma industry is faced with unique headwinds.

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Five Key Digital Insights for Your Brand from Digital Pharma West

From the latest in VR to imaginative Social Engagement approaches, here are Ben Putman’s Top Five Digital Marketing takeaways for 2017.

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June 2019 Focus: Payer access, biotech/biopharma, DTC, rare diseases, and more!


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