Laptop, office

Part I: Leaders in healthcare marketing and communications reflect on the push to attract and retain industry talent.

Money, growth

Part II: Leaders in healthcare marketing and communications discuss the looming concerns regarding the healthcare ecosystem.

Nasa, technology

Part III: Leaders in healthcare marketing and communications explain where technology will have the most impact on the industry.

Coffee talk

Part IV: Leaders in healthcare marketing and communications talk about what their organizations are doing to ensure that diversity, equity, and inclusion continues to be a prominent part of the conversation, with actionable impact and results.

2023

Part V: Leaders in healthcare marketing and communications share their thoughts on what excites them about the year ahead.

Maria Fontanazza

At Med Ad News, we strive to continue the conversation about diversity, inclusion, and health equity – and in our December issue, we’ve placed a strong focus on these topics. 

eCoach

For the fifteenth year, MedAdNews has chosen new Pharmaceutical Marketing Ventures to Watch that could change the way pharmaceutical products are marketed and sold.

Diversity

Even as their clients are trying to make clinical trials more diverse and equitable, agencies are continuing their DE&I efforts to build a culture where diverse talent is welcomed.

Carbon emissions

To address its outsized environmental footprint, pharma is stepping up its initiatives to meet or exceed net zero standards for carbon emissions.

nonbinary

To help marginalized patients feel comfortable with their care, healthcare communicators must expand our library of stories.