In today’s healthcare environment, the recipe for commercial success continues to change, MicroMass executives say.
Mosaic Group is focused on transforming evidence into value in the complex managed markets space for their clients. “With 30 percent revenue growth in 2015, the agency is in high gear and positioned to drive future growth based on this singular idea,” executives say.
Executives at Myelin Communications, in defining the network, say, “Scientifically speaking, myelin is the substance that strengthens connections between the brain’s neurons.
2015 was a year of expansion and recognition for Natrel Communications, marking more steps toward the transformation of the agency into a major player in the New Jersey pharma corridor while retaining its independent structure and spirit.
In an industry of holding company networks, where dozens of shops compete with each other across a wide range of therapeutic areas, all under the same umbrella, leaders of one agency talk about how their shop has kept its singular focus on oncology brand communications – and has continued to enjoy great success: Columbus and Philadelphia-based Navicor, The Oncology Agency.
According to its leaders, “Neon, simply put, has blown up in 2016. When you focus all of your energy on making ideas that are emotionally relevant, that generate behavior change, and that inspire people to DO more for others, it creates a dynamic space to exist in.
“Surprised that a healthcare marketing agency takes pride in getting dirty?”executives at nitrogen say. “Prepare yourself, because this is only the beginning. Nothing is traditional about nitrogen, the modern agency where everyone is on a mission to deliver brand excellence and no one is afraid to get their hands dirty.
As Omnicom Health Group CEO Ed Wise says, “Omnicom is home to the largest, strongest individual healthcare specialty units in the business. Our agencies operate as great independent brands. But we can better leverage the breadth and depth of our talent and resources for our clients. That’s the idea behind Omnicom Health Group.”
“Do The Great Thing” was the driving force behind PALIO’s success in 2015, according to agency leaders. “This singular agency’s core values connected all – East and West coasts – to champion each other, as well as the brands that change the lives of those who use them.”
Precision for Value excels at demonstrating the value of medical innovations to payers, providers, and policy makers, agency leaders say.
