According to a study released by Infogroup, a provider of data and data-driven intelligence solutions, four in five consumers say they are more concerned about privacy than they used to be – a tendency marketers ought to keep in mind.
A look at how the California Consumer Privacy Act put into effect in 2020 will impact the pharmaceutical industry.
Outcome Health launched “In These Rooms” – a bespoke campaign to transform the strategy of the industry from “point of care” to “moments of care.”
Marketing technology company DeepIntent aunched MarketMatch for Advertisers, the first end-to-end programmatic advertising solution for healthcare and pharmaceutical brands.
