The healthcare ad industry continues to thrive and adapt to the new demands for relevance and creativity.
Med Ad News revealed the winners of the 2019 Manny Awards, celebrating the best in the healthcare communications industry.
W2O announced a partnership with New Mountain Capital to accelerate continued growth and scale of the company to meet the evolving needs of its clients to most effectively and efficiently communicate with and influence their key stakeholders in an increasingly digital and mobile world.
Norm Phillips, EVP and Chief Marketing Officer with BioPharm Communications, explains the challenges and opportunities for pharma and describes advantages they have compared to those in the consumer marketing world, such as identifiable influencers, customer-level data and access/reimbursement insights.
EVERSANA™ acquires Alamo Pharma Services and BexR Logistix Telesales to add robust field solutions into growing life science commercial services platform CHICAGO, May 28, 2019 /PRNewswire/ — EVERSANA,™ the leading independent provider of commercial services to the life science industry, today announced the acquisition of Alamo Pharma Services®, Inc. and BexR Logistix®, LLC Telesales […]
To date, there has been a void in the healthcare industry and there is a need for agencies to become more efficient and cost-effective to reflect these new challenges.
Evoke, part of Huntsworth plc, announced the acquisition of specialty health communications agency KYNE.
Almost half of the people who followed Juul Labs Inc on Twitter were not old enough to legally purchase e-cigarettes in the United States, according a published study.
Supports Evoke PR &Influence Growth and Expansion NEW YORK, NY – May 15, 2019 – Evoke PR & Influence, the global award-winning public relations and influencer engagement division of Evoke, today announces the appointment of Barbara Box to the position of executive vice president, Strategy and Business Engagement. Box will lead a New York offering […]
Klick Inc., a six-time-and-counting 2019 Best Workplace award recipient, is rewriting the book on employee engagement.
The BlocPartners – the leading global network of independent health creative and medical communications agencies – announced its newest partner, OPEN Health Patient & Brand Communications (PBC), a top-ranking UK independent agency.
Tap Native, the Web’s leading health focused native ad platform and traffic exchange, announced the release of its Priority Targeting system allowing healthcare marketers to display native and content style advertising contextually within condition specific content and websites as well as to specific genders.
Extensive pharmaceutical business and marketing intelligence. For back issues, please contact MDAD@kmpsgroup.com. 
June 2019 Focus: Payer access, biotech/biopharma, DTC, rare diseases, and more!
