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CrowdPharm Heralds A New Era For Healthcare Marketing

Agency veterans Mike Myers and Steve Bernstein launched a new strategic and creative agency model called CrowdPharm.

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HBA’s 2018 Woman of the Year event

Dr. Julie Gerberding, MD, MPH, was honored as the 2018 Woman of the Year (WOTY) by the Healthcare Businesswomen’s Association. The HBA’s 29th WOTY event was held at the New York Hilton Midtown on Thursday, May 3rd. About 2,500 leaders from throughout the healthcare industry were in attendance. The event additionally recognized the HBA Honorable Mentor, STAR and […]

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Digital Health Coalition And Intouch Solutions Release Ebook: “Modern Marketing: Pharma’s Data-Powered AI Revolution”

NEW YORK, May 1, 2018 /PRNewswire/ — Digital Health Coalition (DHC) and Intouch Solutions announced they are partnering to explore the impact of artificial intelligence (AI) on the pharmaceutical industry. The initial results of their research, presented in serial ebook format, are now available and dive into the future of delivering highly personalized, agile marketing. DHC […]

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Joseph Speiser Appointed EVP, Executive Director, Digital Leadership at McCann Health New York

NEW YORK (May 3, 2018) — McCann Health New York today announced the appointment of Joseph “Yossi” Speiser to the newly created position of EVP, Executive Director, Digital Leadership for McCann Health New York.  “Over the past few years, McCann Health New York has built an impressive array of digital capabilities and has been recognized […]

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Amy Turnquist Joins eHealthcare Solutions as Executive Vice President of Sales

eHealthcare Solutions is pleased to announce that Amy Turnquist has joined EHS as Executive Vice President of Sales.

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precisioneffect Acquires European Marketing Agency, Big Pink

precisioneffect, a healthcare advertising agency dedicated to working with companies that seek to change the standard of care, announced it is acquiring Big Pink, a leading European multichannel marketing healthcare agency recognized for providing strategically designed and creatively delivered campaigns to the pharmaceutical industry worldwide.

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2018 Annual Report: Healthcare Communications Agencies Overview – A Year Of Steady Successes

2017 was a very good year for many of the agencies profiled in this annual directory featuring the leading healthcare communications agencies. Some reported individual setbacks, but they were still able to overcome these. As a wave of new drugs and biologics hit the market, several of the top healthcare agencies supported their launches.

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Med Ad News Honors Healthcare Communications Excellence At The 2018 Manny Awards

Med Ad News – the leading pharmaceutical business and marketing publication – reveals the winners for the 2018 Manny Awards, celebrating the healthcare communications industry.

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Colleagues Reunite to Form New Agency QBFox Healthcomm

Back for the future. That is the story behind the launch of the new full-service healthcare agency, QBFox Healthcomm, headed up by four former ICC Lowe executives.

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Dave Sonderman Joins The Shipyard as Chief Creative Officer

The Shipyard announced the appointment of David Sonderman to the role of Chief Creative Officer.

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MedAdNews

Extensive pharmaceutical business and marketing intelligence. For back issues, please contact MDAD@kmpsgroup.com.

June 2019 Focus: Payer access, biotech/biopharma, DTC, rare diseases, and more!

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