To effectively promote your brand, it is important to have a message that stands out and a story that will capture the attention of your target audience. We have utilized oncology message benchmarks to study more than 30,000 interactions between oncologists and sales representatives for over 100 brands to understand what makes them tick.
Although the pandemic gave a boost to the drug discovery market, accelerated development in the market will be influenced by effective use of data and analytics.
In his role, Reilly will continue to drive the rapid growth and innovation of health marketing services across dentsu.
In a filing in Manhattan federal court, the Federal Trade Commission said Shkreli has not complied with its requests for information relating to Druglike Inc., a company it said he formed last July, and noted his apparent failure to pay any of a $64.6 million penalty that accompanied the ban.
Price brings more than 25 years of experience in pharmaceutical marketing, extensive expertise across a wealth of therapy areas, and deep leadership experience in the EMEA and APAC regions.
Based in Tokyo, the new agency brings the storied FCB Health brand and it’s “never finished” spirit to the Japanese market – the world’s third largest pharmaceutical sector. The agency will harness and maximize the power of the global IPG Health network to continue delivering the best talent, capabilities, expertise, and customized solutions for clients in Japan.
Renata Maia joins the agency from IPG Health’s award-winning AREA 23.
SCORR Marketing is a full-service marketing agency for the health science industry.
The development is the latest in SCIRIS’ rapid expansion, having over the last two years acquired six agencies with considerable scientific and commercial expertise on both sides of the Atlantic.
Kite’s Christi Shaw, AbbVie’s Jag Dosanjh, and LexisNexis Risk Solution’s Liz Paulson earn top industry honors.
