Harrison and Star appointed Adam Hessel as executive VP, executive creative director, with the charge of building the agency into an industry-leading creative powerhouse.
AbelsonTaylor, one of the world’s premier health and wellness advertising agencies, named Lynnette Hunter to executive VP, director of client services, and Jeanine Koch to executive VP, director of project management.
Karsten Risch, MD, PhD, MPH, was named chief medical officer of Evoke, bringing 30-plus years of experience in medical strategy leadership to clients across the globe.
Scout Health, a leading healthcare marketing firm that specializes in rare diseases, orphan drugs and specialty pharmaceuticals, appointed two new vice presidents.
Michael Platt is the first-ever managing director of Virgo Health’s New York office, overseeing a team of more than 25 medical education experts.
Intouch Group further expanded the company’s U.S. footprint with the opening of two new offices in California: Intouch Solutions in San Francisco and Intouch Proto in San Diego.
HVH Precision Analytics revealed a proprietary artificial intelligence and machine learning platform used to predict patterns and provide insights to help make informed critical business decisions.
Whether the Affordable Care Act and our aging population cause a physician shortage today, tomorrow or in the year 2030, it’s clear our healthcare system is in flux. As the shift from fee-for-service to fee-for-value continues, patients increasingly rely on healthcare providers (HCPs) who work side-by-side with, but independently of, physicians. As educators and marketers, it’s time to reevaluate whether we are talking to all of the right people.
In the wake of W2O being invested in by private equity firm New Mountain Capital, Med Ad News had a conversation with W2O CEO and founder Jim Weiss about the origins of the company, what makes it stand out from the competition, and how he wants to expand the company’s services.
Chris Palmer was named CEO of the global healthcare advertising network CDM.
