AbelsonTaylor (AT) has hired veteran insights and market research expert Mike Czuba as VP of insights innovation. And recognizing that the pandemic will have lasting effects on how companies do business, particularly in terms of working remotely, the agency named Kristine Adams to the newly created position of senior director of workplace experience.
The Greater Than One Group hired Carol Fraser as chief people officer to lead people and development as the agency continues to prepare for GTO’s next phase of growth.
Eversana formed a partnership with thenetworkone, the world’s largest independent marketing and communications agency network.
Michael Costello was named senior VP, group creative director of copy at Invivo Brands, an independent advertising agency with a focus on health and wellness.
Face2Face America, a nationwide, community-driven Covid-19 vaccine education initiative, launched a call to action to engage other members of the healthcare communications industry to lend support to their initiative to fight vaccine hesitancy. Face2Face America was created by a consortium of healthcare communications experts that want to educate vaccine hesitant communities about the importance of getting a Covid-19 vaccine.
Ashfield Engage, part of UDG Healthcare plc., completed the acquisition of Nuvera LLC, a U.S.-based healthcare consulting firm specializing in patient support programs.
New research from Klick Applied Sciences found that people using interactive voice technology for information on medications still get the most accurate results from Google Assistant. Management says the data are especially relevant as consumers have increasingly been turning to these platforms during the pandemic.
Anna Loyeva joined Mosaic Group – the FCB Health Network’s full-service payer and market-access healthcare agency – as management director.
Two longtime employees of TBWA\WorldHealth reflected on their careers and their lives in the healthcare advertising industry, and why they started the agency’s Balance initiative to address quality of life issues. Stephanie Schulman is president of WildType. Cassie Lau is a senior project manager at TBWA\WorldHealth.
Digital-native marketing agency closerlook brought on two seasoned agency executives to help nurture and manage its growing portfolio of new business: Gregg Geider and Julie Spoleti.