Patient communication Archives

Rare Patient Voice President and Founder Wes Michael Inducted Into DTC Hall of Fame

Awards, DTC, Marketing & Advertising, Patient communication, Patient Recruitment, People on the Move

Wes Michael, President and Founder of leading research recruitment firm Rare Patient Voice LLC, was officially inducted into the DTC Hall of Fame on April 20, 2022. The DTC Hall of Fame is designed to honor individuals who have demonstrated extraordinary achievement in the advancement of patient communication. “I am proud to be part of the esteemed group being inducted this year,” said Michael. “It’s very special to be among such accomplished peers. My thanks to DTC National for this honor and for a terrific conference.”

The problem with patient communications  and why we need to solve it

Brands, COVID-19 vaccine rollout, Covid-19 Virus, Departments, Doctors, February 2021, Google, HCPs, Healthcare Professionals, Marketing & Advertising, Med Ad News, Medical Information, Patient communication, Sales & Marketing, United Kingdom, United States, Virtual, Zoom

Patient communications are no longer fit for purpose, and  although Covid has brought this to the fore, the problems will continue for a long time after the vaccine roll-out if they are not resolved.

Empowered Patients Require Authentic Engagement Strategies

Ad agency blogging, Brands, Healthcare, Healthcare Communications Agencies, Marketing & Advertising, Orphan Diseases, Patient communication, Patient Engagement, Patients, Pharma

Patients are becoming increasingly knowledgeable about their personal health and about the healthcare options available to them – and that is a good thing.