Ad Header

PharmaLive

Slogan

The Pulse of the Pharmaceutical Industry

  • Filter By Category

  • Filter By Author

Society for Healthcare Strategy & Market Development Webinar – How To Optimize Your Digital Patient Experience

Binary Fountain – the leading online reputation management platform for enterprises, healthcare organizations and small and medium-sized businesses – along with HCA Healthcare and Branch Strategy, will co-present a webinar entitled, “How to Optimize Your Digital Patient Experience.”

Read More »

How Technology Revolutionizes The Patient Treatment Process

We now have technology to help us keep track of mundane – but crucial – tasks. From wearables to smartphones, we have unlimited opportunities to make technology work for us.

Read More »

BBK Worldwide repositions as ‘The Patient Experience Company’

BBK Worldwide repositioned itself as “The Patient Experience Company” and unveiled a new brand platform.

Read More »

BBK Worldwide Repositions as The Patient Experience Company and Unveils New Brand Platform

BBK Worldwide – for 35 years on the crest of the wave with regard to the development and evolution of the patient recruitment industry – announced its new marketplace position as The Patient Experience Company.

Read More »

Consumer/Patient Experience Special Feature: Saving lives isn’t enough anymore

Pharma marketers must listen to their customers and find ways to smooth the patient journey if they are to create effective customer experiences and create loyalty beyond the first prescription.

Read More »

eyeforpharma Philadelphia & Awards 2018

More than 700 pharma leaders attended eyeforpharma Philadelphia 2018 in April to discuss and learn about how the healthcare industry is revolutionizing the patient experience – and, accordingly, companies’ commercial performance. The 16th annual event spanned two days and included more than 123 speakers, 40-plus sessions, and six workshops. The conference is tailored to every […]

Read More »

Putting the Patient at the Center of Patient-Centric Support Programs

Are marketers just paying lip service to the idea that the patient is in charge when it comes to developing patient acquisition and support programs?

Read More »

Ad Right Top

MedAdNews

Extensive pharmaceutical business and marketing intelligence. For back issues, please contact MDAD@kmpsgroup.com.

December 2018 Focus: Healthcare Agency Roundtable, Mobile Marketing, and more!

Subscribe

Ad Right Bottom