Ad Header

PharmaLive

Slogan

The Pulse of the Pharmaceutical Industry

Loading Events

« All Events

  • This event has passed.

17th Annual eyeforpharma Philadelphia

April 16 @ 8:00 am - April 17 @ 5:00 pm

 

17th Annual eyeforpharma Philadelphia: Conference, Exhibition & Awards

 

800+ pharma decision makers from Sales, Marketing, Patient Engagement, Patient Advocacy, Medical Affairs, Market Access and RWE functions come together with patients, payers, healthcare providers, health start-ups and cutting-edge solution providers.

This is why eyeforpharma Philadelphia is the most significant global meeting for pharma executives to meet, learn, network and do business to embrace value-based care, build new relationships and destroy silos.

 

As technology and data starts to drive marketing decision making, brand teams will enter their own period of reinvention. As marketers transition from executors to managers, leadership need more robust ROI models and better methods to balance the unique needs of customer groups against the pressure to design simple process that can scale. With clear parallels to the transformation of sales teams, marketing leadership cannot ignore these fundamental questions on who they are, what they do and how they partner. This conference will point the way.

 

New for 2019

Icebreaker

Join us for a pre-event icebreaker to get to know your fellow delegates before all the action kicks off.

Real-World Evidence Summit

For 2019 we’ve added our industry leading Real-World Evidence Summit to the event to show the role RWE will play in the shift to value.

Award-winning case studies

See 20+ case studies highlighting leading efforts within pharma to create value for patients and healthcare.

Market Access Summit

Market Access is vital for pharma’s commercial success – that’s why for 2019 we’ve added it as a key topic in the agenda.

The Networking Party

Join 200 of us at the SPIN Bar in Philadelphia, for a cocktail, canapes, a game of ping pong and the very best networking in pharma.

Award-winning case studies

See 20+ case studies highlighting leading efforts within pharma to create value for patients and healthcare.

Interactive Roundtables

Roll your sleeves up and get stuck into debates on the hottest industry topics.

The Start-up Accelerator

8 start-ups, 3-minute elevator pitches, your vote.

 

 

The meeting place for pharma’s value-designers

Pharma, cutting-edge solution providers, patients, HCPs and health start-ups will help you to write the blueprint for healthcare’s future which includes the need to embrace value-based care, build new relationships and destroy silos. The keynotes sessions at eyeforpharma Philadelphia will cover:

Time for action.Go beyond lip-service: drive insights from patient engagement into meaningful benefits to achieve access.

Beyond medicine.Embrace true value by moving out of pharma’s comfort zone and into new service models with smart design and even smarter operations.

Data delivers.The future of personalization relies on you to source, analyze and apply data to every intelligent decision and micro-segment.

Technology, today.Embed AI/ML into core activity for better channel selection, analytics-driven marketing, mass personalization and a true focus on outcomes.

 

The Key Digital & Customer Experience Themes

Engage while relevant through predictive analytics

Step up or miss out to survive the omnichannel era

Don’t go it alone: why vendor partnerships are your only route to relevant engagement

Scale best practice while staying effective across unique customer groups and regions

 

 

Everything you need to know about eyeforpharma Philadelphia in 60 seconds

 
 
 
Josh Bramwell

Josh Bramwell
Head of Product
eyeforpharma

+44 (0) 207 375 7203
jbramwell@eyeforpharma.com

Izzy Gladstone

Izzy Gladstone
Head of Marketing
eyeforpharma

+1 347 458 1621
igladstone@eyeforpharma.com

Michael Mayhew

Michael Mayhew
Global Project Director
eyeforpharma

+44 (0) 207 375 4335
mmayhew@eyeforpharma.com

 
 

Details

Start:
April 16 @ 8:00 am
End:
April 17 @ 5:00 pm
Website:
https://www.eyeforpharma.com/philly-cx

Venue

Pennsylvania Convention Center
Philadelphia, PA United States + Google Map

Organizer

KNect365 Life Sciences
Website:
https://lifesciences.knect365.com