Inception Companies hires Matt Giegerich as CEO for two lead businesses
The Inception Companies appointed Matt Giegerich, longtime CEO of WPP’s Ogilvy CommonHealth, to serve as CEO for Inception’s two largest business units. During his 25-year tenure at Ogilvy CommonHealth, Giegerich helped shape and grow the company to become one of the largest healthcare advertising agency networks in the world. In his new role, Giegerich is responsible for leading two of Inception’s primary assets, Inception Digital – a virtual meetings technology company that reduces in-person meeting and travel costs by delivering interactive video broadcasts and webcast platforms, as well as Kampfire – a video production company that creates compelling brand content to influence consumer behavior. Under Giegerich’s direction, both companies will continue to work with communications agencies and their Fortune 500 clients in the healthcare, financial services and technology sectors.
“I could not be more thrilled to join the Inception Companies in this significant leadership role,” Giegerich commented. “Doug Mack, founder and chairman of Inception Companies, Zev Scherl, president, and the impressive Inception leadership team have built an amazing portfolio of business services and solutions in the video production, interactive and virtual meeting space. There are new and exciting capabilities on the way, including a game-changing innovation in virtual meeting technology that I can’t wait to unveil. I’m truly raring to go.”
Mack added, “Matt has proven himself to be an extraordinary, innovative leader over three decades in the agency business and he’s the perfect fit for an organization like ours with a focus on video technologies, interactive solutions and creative content that have a real impact on our clients, their audiences and brands.“
As chairman and CEO of Inception Companies, Mack remains deeply involved with the overall direction and management of the group’s portfolio and Scherl has taken on the new role of chief commercial officer of Inception Companies, with responsibility for the build-out of new products and services, as well as strategic acquisitions. Scherl and Giegerich were added to the board of directors of Inception Companies.
Inception is a leading provider of video production, interactive visual solutions, broadcast and webcast platforms for virtual meetings, and audio/visual support. The company delivers state-of-the-art TV-style technology to clients in the healthcare, financial services and technology sectors. Independently held, Inception Companies’ headquarters are located in Fairfield, N.J., with additional offices in New York, Blue Bell, Pa., and San Francisco.
