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Justin Chase, EVERSANA Use your social media canvas to engage, educate, and empower - Justin Chase, executive vice president of media, EVERSANA INTOUCH discusses trends in social media how healthcare communicators can leverage different platforms to build stronger relationships with patients and HCPs.
Dan Zaksas, Fishawack Health Do we have reasonable expectations of gene therapies? - When you hear the phrase “gene therapy,” what comes to mind? A revolutionary cure for an exotic disease? A risky experimental approach that messes with nature? Something in between?

Orexo’s “Out the Monster” campaign wins a Gold Lions Health Award at the Cannes Lions Festival

Health, Marketing & Advertising, Opioids, Specialty Pharma

MORRISTOWN, N.J.–(BUSINESS WIRE)–Regulatory News: Orexo: (STO:ORX) Orexo’s “Out the Monster” campaign came out on top with a Gold Lions Health Award at the Cannes Lions Festival in France on June 19th. […]

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June 24, 2015/by Business Wire
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Leadership Evolution at Ogilvy CommonHealth Worldwide’s New Jersey-Based Specialty and Payer Agencies

Marketing & Advertising, People on the Move

PARSIPPANY, NJ–(Marketwired – Jun 24, 2015) – Ogilvy CommonHealth Worldwide (www.ochww.com), the health behavior change specialists of Ogilvy & Mather (www.ogilvy.com), and a WPP company (NASDAQ: WPPGY) (www.wpp.com), today announced […]

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June 24, 2015/by Marketwired
https://www.pharmalive.com/wp-content/uploads/2020/01/Pharmalive_4c-300x37.png 0 0 Marketwired https://www.pharmalive.com/wp-content/uploads/2020/01/Pharmalive_4c-300x37.png Marketwired2015-06-24 08:56:362015-06-24 19:58:40Leadership Evolution at Ogilvy CommonHealth Worldwide's New Jersey-Based Specialty and Payer Agencies

Lions Health 2015

Health, Marketing & Advertising

Results are in from Lions Health 2015, taking place June 19th-20th in Cannes, France. Cannes Lions is the world’s largest yearly awards show and festival for professionals in the creative […]

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June 19, 2015/by Andrew Humphreys
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PlasmaTech Biopharmaceuticals Announces Name Change to Abeona Therapeutics to Reflect Broader Rare Disease Commitment

Biotech/Biopharma, Business, Health, Marketing & Advertising

NEW YORK, NY–(Marketwired – June 19, 2015) – Abeona Therapeutics is focused on developing and delivering gene therapy and plasma-based products for severe and life-threatening rare diseases Established next generation […]

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June 19, 2015/by Marketwired
https://www.pharmalive.com/wp-content/uploads/2020/01/Pharmalive_4c-300x37.png 0 0 Marketwired https://www.pharmalive.com/wp-content/uploads/2020/01/Pharmalive_4c-300x37.png Marketwired2015-06-19 05:03:002015-06-20 22:37:42PlasmaTech Biopharmaceuticals Announces Name Change to Abeona Therapeutics to Reflect Broader Rare Disease Commitment

Ogilvy CommonHealth Worldwide and Central Saint Martins Harness the Power of Health Data Through Creativity

Data, Health, Healthcare Physicians, Marketing & Advertising

CANNES, FRANCE–(Marketwired – Jun 19, 2015) – In a session entitled “Statisticians + Creatives: A marriage made in hell?” at Lions Health 2015, Ogilvy CommonHealth Worldwide (www.ochww.com), the health behavior […]

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June 19, 2015/by Marketwired
https://www.pharmalive.com/wp-content/uploads/2020/01/Pharmalive_4c-300x37.png 0 0 Marketwired https://www.pharmalive.com/wp-content/uploads/2020/01/Pharmalive_4c-300x37.png Marketwired2015-06-19 04:25:002015-06-20 13:23:29Ogilvy CommonHealth Worldwide and Central Saint Martins Harness the Power of Health Data Through Creativity

Klick Ideas Exchange powers kickoff of BIO convention

Biotech/Biopharma, Issue Archives, Marketing & Advertising

One of the highest-powered events of the BIO 2015 convention in Philadelphia didn’t actually take place in the convention center itself, but up the street from the convention center at […]

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June 18, 2015/by Christiane Truelove
https://www.pharmalive.com/wp-content/uploads/2020/01/Pharmalive_4c-300x37.png 0 0 Christiane Truelove https://www.pharmalive.com/wp-content/uploads/2020/01/Pharmalive_4c-300x37.png Christiane Truelove2015-06-18 10:25:182015-06-18 11:44:34Klick Ideas Exchange powers kickoff of BIO convention

Prostate Cancer Foundation and Major League Baseball Team Up Against Prostate Cancer

Health, Marketing & Advertising, Oncology, Sports

SANTA MONICA, Calif., June 18, 2015 /PRNewswire/ —  The Prostate Cancer Foundation (PCF) and Major League Baseball (MLB) are once again stepping up to the plate to hit home runs […]

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June 18, 2015/by PR Newswire
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Osteo Bi-Flex Listed As No. 1 Pharmacist Recommended Bone And Joint Strengthener By U.S. News And World Report And Pharmacy Times

Health, Marketing & Advertising, OTC, Supplement

NEW YORK, June 18, 2015 /PRNewswire/ — Osteo Bi-Flex®, the leading joint health supplement market leader, has been named the “No.1 Pharmacist Recommended” bone and joint health strengthener by pharmacists surveyed […]

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June 18, 2015/by PR Newswire
https://www.pharmalive.com/wp-content/uploads/2020/01/Pharmalive_4c-300x37.png 0 0 PR Newswire https://www.pharmalive.com/wp-content/uploads/2020/01/Pharmalive_4c-300x37.png PR Newswire2015-06-18 06:59:002015-06-20 20:26:30Osteo Bi-Flex Listed As No. 1 Pharmacist Recommended Bone And Joint Strengthener By U.S. News And World Report And Pharmacy Times

Slow Sales Uptake For Brintellix Show The Challenges Facing New Depression Drugs

Biotech/Biopharma, Depression, Health, Launches, Marketing & Advertising, R&D, Therapeutics

R&D efforts on the part of major biopharmaceutical companies for novel drugs to treat depression and other CNS diseases have eroded over the past decade. In fact, a study published […]

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June 18, 2015/by Forbes Health
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Pharma Companies Now Using Neuroscience To Improve Sales Results

Biologics, Marketing & Advertising, R&D

Easton, Maryland – June 16, 2015 – For some especially progressive pharmaceutical companies clinical research is now being used not only for developing products but for selling them, according to […]

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June 16, 2015/by Andrew Humphreys
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