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New leader for Fingerpaint NY office

Written by: | chris.truelove@medadnews.com | Dated: Tuesday, February 9th, 2016

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After 13 years with McCann, Bill McEllen has become the leader of Fingerpaint’s expanding New York office.

Executives say the news is a major win for the agency as McEllen brings more than 20 years of experience in client-side sales, marketing and advertising, as well as an innate ability to combine corporate objectives with creative strategies to produce impactful campaigns.

At McCann, McEllen served as president of both the Torre Lazur and Echo Torre Lazur Groups. Before joining McCann, McEllen spent more than a decade on the client-side in sales and marketing. In the last 10 years, agencies under his leadership were nominated as an “Agency of the Year” seven times through various industry publications.

In his new role at Fingerpaint – an agency that describes itself as holocratic, employee-owned and driven – McEllen will oversee global expansion, drive organic and new client growth, and manage the day-to-day operations of the New York office. He will report to Fingerpaint’s founder, Ed Mitzen.

“We are thrilled to have Bill join our team,” Mitzen says. “With his impressive resume and leadership skills, he will be a vital instrument in Fingerpaint’s continued growth and unwavering ability to produce the highest quality of work for our client.”
Says McEllen, “I am excited to be part of the Fingerpaint team. The independent spirit, and culture of uncommon collaboration, make it a truly unique offering for our clients and employees.”

Fingerpaint serves both national and global accounts across a broad spectrum of industries including pharmaceuticals, education, entertainment, financial services, healthcare, real estate and travel and tourism. Executives say the firm specializes in brand development, strategic planning, digital and multichannel marketing, audio and video production and public relations.

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