BOSTON–(BUSINESS WIRE)–PARTNERS+simons, a 25-year old brand communications and integrated marketing services firm specializing in the healthcare and financial services industries, announced today that President and CEO Rich Levy has added responsibilities as the new CEO of Myelin Health. Rich will operate both as CEO of Myelin Health and president & CEO of PARTNERS+simons.
Myelin Health, parent company of PARTNERS+simons, is a growing network of communications firms linked by their experience and capabilities in the healthcare and financial services sectors. Myelin Health is comprised of agencies with expertise in digital and traditional marketing solutions, strategy and branding, integrated marketing, research, data analytics, mobile engagement, design and more.
In his new role as CEO, Levy will drive growth and change within the Myelin Health network and will also be responsible for identifying, evaluating and integrating new acquisitions.
“With his deep healthcare and marketing experience and strong leadership of P+s, Rich was the natural choice for CEO of Myelin Health,” said Randall Mehl, partner at Baird Capital, founder of Myelin Health. “This is an exciting time for Myelin Health, and we look forward to the network’s continued growth under Rich’s capable guidance.”
Prior to joining PARTNERS+simons, Rich served as president of iHC Communications, inventive Health Communications’ largest North American agency. In that role, he built and managed the newly formed Global Strategic Corporate Accounts Group, which comprise more than $1 billion of inVentiv Health’s business.
“Our healthcare system is undergoing massive transformation and reform, and Myelin Health is positioned to provide superior marketing experience and capabilities to companies in that space,” said Levy, president & CEO of PARTNERS+simons, CEO of Myelin Health. “Just as healthcare organizations are focused on outcomes, Myelin’s success is based on generating superior business outcomes for clients. I look forward to helping the Myelin Health network continue to strengthen and grow.”
Rich’s professional experience also includes serving as president at Ferguson/CommonHealth, HealthStar Advertising and president/CEO of Adair Green, Inc. At Adair Greene, he oversaw agency growth from $9 million to more than $150 million, and led the sale of the agency to IPG/McCann Erickson.
Rich received a Bachelor of Science in Marketing and Finance from Syracuse University.
Founded in 1989, PARTNERS+simons is a brand communications and integrated marketing services firm with deep domain expertise in healthcare and financial services that creates communications to help people make the most important decisions in their lives. Fluent in digital and traditional communications – from online, mobile, and social media to direct mail, print, outdoor and broadcast advertising – the firm creates integrated marketing programs that connect with consumers and business-to-business buyers in meaningful, measureable ways. More information is available at http://www.partnersandsimons.com/.
About Myelin Health
Just as myelin insulates and strengthens connections between the brain’s neurons, making them more powerful message conductors, Myelin Health strengthens connections between healthcare and financial services organizations and their audiences to generate better business outcomes. Myelin Health operates a network of communications agencies linked by their experience and capabilities in the healthcare and financial services sectors with capabilities in digital and traditional marketing solutions, strategy and branding, integrated marketing, research, data analytics, mobile engagement, design and more. More information is available at http://www.myelinhealth.com.
Source: Business Wire Health