Andrea Hartman has joined IPG Health’s growth accelerator agency SOLVE(D) as EVP, Media Strategy and Activation, boosting the media leadership bench of the multifaceted solutions partner. In this role, Hartman is leading a multifaceted media department of 90+ team members across a portfolio of accounts, further elevating the already industry-leading agency.

Story-driven communications agency SONIC Health announced the appointment of Vice President of Client Services Peter Shin, who was a Group Product Director at a Johnson & Johnson company.

VUE Health, a Boston-based pharmaceutical marketing advertising agency, hired Rebecca Marani as Senior Vice President, Director of Digital.

McCann Health New York, an IPG Health company, announced that Jorge Munoz joined the agency as executive creative director.

March 14 marks the launch of Lumanity, a company dedicated to improving patient health by accelerating and optimizing access to medical advances.

Calcium announced the formation of the Integrated Strategy Group, a unit within the agency bringing together multiple disciplines to create next- generation strategies—ones powered by richer insights, greater analytic rigor, and a stronger emphasis on customer engagement and activation. The unit will be led by Managing Partner and Chief Strategy Officer Steve Hamburg.

CMI Media Group announced the creation of a Customer Excellence group, which will centralize and harmonize all aspects of each account to unite the full-service media agency’s customer centric vision. The group is led by Melissa Barnhart, who was appointed to the role of Chief Client Officer.

AbelsonTaylor hired Jeremy Vannatta, a marketing strategist with strong management and business-development experience in healthcare, as vice president and account director.

Med Ad News talked to Mark Fleischer, CEO of Propel Health, about why the independent network of healthcare agencies moved away from the HealthSTAR Communications name and what his expectations are for the rebranded business.