Aligning with Fingerpaint Group’s over-all growth strategy, this is the company’s third acquisition in the medical communications space in two years. The addition boosts its capabilities in oncology and biologics.
The new structure strengthens offerings and drives the addition of diversified marketing services.
The acquisition of the CHC allows the 4A’s to expand their capabilities for members and reach into a broad spectrum of issues impacting healthcare communications including free speech rights for advertising, opposing discriminatory taxation and ensuring responsible boundaries around data collection and usage to ensure the robust growth of the evolving health and wellness market.
After eight years in leadership roles at Vaniam Group, Herzog’s appointment demonstrates the agency’s continued focus on client service, operational excellence, and healthy growth.
For emerging manufacturers, listing through all the steps of a launch plan can be intimidating, so hearing that medical affairs and communications needs to be integrated from the beginning can feel like one more thing is being added to the overflowing to-do list of an understaffed team.
Together, both companies will build scalable, purpose-built teams that partner across disciplines and geographies to accelerate customer performance.
The looming reality of health inequity and how healthcare communicators can help fight against it
IPG Health today announced the formation of IPG Health Medical Communications, which aligns the network’s award winning Med Comms agencies to create the world’s most comprehensive and interconnected Med Comms offering.
Ashfield and Huntsworth unite their full suite of advisory, medical, marketing, communications and patient and stakeholder engagement services to create Inizio, a strategic partner to health and life science companies throughout the life cycle of their drug products.
Once upon a time, medical communications depended on printed materials and face-to-face communications – words and pictures on a page, or live meetings. Life was simple. But then, something called the internet interrupted this joyful prehistoric reverie. Another inflection point may nearly be upon us. You may have heard of it? It’s called the metaverse.