As one integrated platform, Inizio Evoke now delivers a more advanced offering and more intuitive experience for its clients and people.
Tag Archive for: omnichannel
Haskins has amassed more than 30 years of agency experience as a creative leader in healthcare marketing.
Experts discuss technologies that are having the biggest influence on audience intelligence and engagement.
Former Accenture Song and WebMD executives join network to further commitment to data and the link to actionable insights.
Part VI: Leaders in healthcare marketing and communications share their thoughts on what excites them about the year ahead.
It’s a question commercial leaders are undoubtedly starting to ponder as the technology advances and its applications in the industry come into clearer view.
Inizio Medical’s Global Chief Artificial and Augmented Intelligence Officer, Matt Lewis has co-authored two joint statements with widely respected industry bodies the Healthcare Communications Association (HCA) and the International Society for Medical Publication Professionals (ISMPP), which vividly illustrate the importance of AI in reshaping the sector. The statements highlight the transformative role AI is having in medical communications and the need for businesses to integrate AI into their communication practices with immediate effect.
Fishawack Health announces today that it is unifying under the new name and brand, Avalere Health. Avalere Health is purposefully built to be the leading, global commercialization partner for changemaking healthcare companies looking to maximize the value of their portfolios while connecting patients to life-changing health solutions.
We see pharma marketers turn to television and digital, but how can they make sure ads are seen, targeted to relevant audiences, and actually driving results?