Tag Archive for: The Bloc

Global … Health-Native … Evolved. 2023 was a year of significant advancement for The Bloc as we expanded our global footprint and brought game-changing capabilities to our clients and the patients they serve.

The Bloc had an expansive year and plans to keep evolving to achieve its ultimate goal for clients: to be the best agency partner possible across countries, competencies, and capabilities, leadership states.

With a distinguished and award-winning career at companies such as Ogilvy Health and McCann Health, Basque brings creative support, refined technique, and 25 years of expertise to The Bloc, further strengthening its commitment to health communication excellence.

This latest collaboration aims to further enhance The Bloc’s presence in the U.K. marketing and medical communications market, building on its leadership position in global health communication.

Many telehealth policies expanded during the pandemic have been extended through December 31, 2024. Beyond that, policymakers will need to make hard decisions or continue with temporary extensions. Either way, a range of changes in telehealth are coming and will impact reimbursement policies, technology infrastructure, privacy, provider and patient/member adoption, and economic factors.

Adam joins The Bloc’s executive leadership team, taking charge of creative initiatives in North America and serving on The Bloc’s Global Creative Council. Before joining The Bloc, Adam held creative leadership positions at Ogilvy Health, Harrison & Star, as well as GSW.

Returning to The Bloc after previously serving from 2003 to 2018, culminating in her role as Chief Creative Officer of the New York office, Stephanie Berman brings a remarkable track record of leadership and innovation. Her recent tenures at Hill Holliday Health and McCann Health New York, distinguished by her teams earning ‘Agency of the Year’ honors at prestigious forums like Clio Health, London International Awards, and The One Show, underscore her exceptional abilities as a creative leader.

In the latest stride of its strategic growth plan, The Bloc has announced a formal partnership with Impact Communication Partners, Inc., and its sister agency, BioMedCom Partners, Inc. Impact, an esteemed privately-owned medical communications firm based in Connecticut, boasts a legacy of over 40 years in the US medical communications market.

The Bloc is embarking on a global expansion journey, leveraging strategic acquisitions, joint ventures, and other growth strategies to unify and extend its brand, aiming to provide unparalleled service to clients worldwide. This plan is crafted to solidify The Bloc’s position as a premier global player, delivering top-tier health communications on an international scale.

Rising to meet the dynamic demands of the healthcare sector, The Bloc Value Builders, a Bloc Agency, has strategically expanded its footprint in market access by introducing a consultancy division. The Value Builders announced this groundbreaking initiative is further strengthened by the appointment of Carolyn Atchison. She will serve as the senior vice president of market access consulting, boasting more than 20 years of expertise at industry front-runners like Amgen and Acadia Pharmaceuticals.