With technologies rapidly diversifying and cell and gene therapies (C>s) gaining recognition among patient groups as treatments with immense curative potential, there are clear opportunities for marketers to differentiate from existing, often palliative, approaches to care. Ben Beckley, president at Evoke Mind+Matter, an Inizio company, explores why it’s more important than ever to stand out in the market and looks at some of the opportunities on the horizon for C> developers.
Tag Archive for: treatments
The outbreak of monkeypox cases outside of Africa can be contained, the World Health Organization said on Tuesday, as more governments said they would launch limited vaccinations to combat rising infections of the virus.
