Jill Beene has been named president, McCann Health Echo, a full-service advertising agency solely focused on healthcare professionals and their patients. Beene most recently led H4B Catapult, part of Havas Health & You, and held senior strategy and account planning roles at CDM Princeton and New York. She began her career in account planning and has worked at Y&R and BBDO, among others.
“I’m excited to have Jill join us as the new president of McCann Health Echo,” says Linda Szyper, global chief operating officer, McCann Health. “Jill’s demonstrated leadership, strategic prowess and trusted partnership with clients are exactly what we were looking for in McCann Health Echo’s next leader. As a key member of McCann Health North America’s Executive Leadership Team, she will play a pivotal role in the agency’s growth.”
Although she began her career in the consumer packaged goods space, Beene made the switch to healthcare almost 20 years ago. She says the depth of emotion and connection people have to their bodies, ailments and treatments were fascinating to her.
According to agency management, Beene brings deep knowledge of insight development and a commitment to helping pharmaceutical brands benefit from strategy driven by customer insight. “I’m thrilled to take on the leadership of McCann Health Echo at this critical time,” Beene says. “My leadership philosophy is built on core values that drive me to inspire an environment steeped in creativity, critical thinking and storytelling at the deepest level. I look forward to bringing that to my work here at Echo.”