Tag Archive for: market strategy

An interview with Dinakaran Balasubramanian, head commercial strategy & insights, biologics, Dr. Reddy’s Laboratories.

Klick Group announced today that longtime McKinsey & Company executive Brian C. Fox has joined as President to help lead the company’s growth as the premier provider of end-to-end commercialization services for life sciences companies. Fox brings deep expertise in market strategy, product launches, sales force effectiveness, medical affairs, market access, clinical development, and corporate affairs.

For many in the biotech space, the pandemic was a chance to prove their worth, creating vaccines in record time and, for some, earning significant profits. Now, with the pandemic receding amidst rumblings of a global recession, the industry is facing what some consider the worst times since its inception.

Riding the wave of a successful first drug launch, the Irvine, California-based company is seeking to establish a position of leadership in the field of urology, with a current specialization in overactive bladder.