In 2024, the industry must acknowledge the interconnected impact of the Inflation Reduction Act (IRA), growing AI and technology usage, and evolving smart data, as these factors create a ripple effect. How market access responds to these effects will impact sales and marketing. Effectively addressing these impacts lies at the heart of industry reform.
Tag Archive for: medical affairs
This acquisition has more than doubled Real Chemistry’s present medical team, empowering both new and current clients to have access to unparalleled expertise in HCP engagement and communications.
The appointment of Baoutis is the latest of several high-profile executive leadership announcements made following Avalere Health’s rebrand on October 18, 2023, each reflecting Avalere Health’s evolution as a connected organization.
“We are excited to add MedLogix to the Citrus Health family,” stated Neil Matheson CEO, Citrus Health Group. ‘Sue and Jeff have built a talented team of scientific communications, medical affairs, and meeting and event professionals and they have an enviable reputation for high quality scientific strategy and excellence in tactical implementation.”
Shauna Aherne, president, medical excellence, specialized services, will be responsible for driving forward a specialist medical transformation offering with sustainable growth across all of Inizio Medical’s agencies and their international client portfolio.
ConTIPI’s expanded agreement with Indegene includes several services across the commercialization process, including sales, PRMA (pricing, reimbursement and market access), medical affairs, medical communications, pharmacovigilance, regulatory, marketing and commercial operations support.
The program drives digital and omnichannel engagement for medical science liaison teams and medical conferences.
The firm will seek to acquire and combine best-in-class companies with recognized expertise in global market access, medical affairs, patient services, and data and analytics.
