EVERSANA announces broad-scale strategic partnerships with industry leaders in claims, EMR, formulary and provider-institutional data to optimize real-time commercial services EVERSANA and Symphony Health announce multi-year relationship for EMR claims and data infrastructure EVERSANA and Compile partner to integrate physician affiliation data to drive market access commercial services, with additional formulary data partnership in final […]
Consumer/Patient Experience Special Feature: Masters Of The Pharma Universe: 4 Databases Every Digital Marketer Must Know
Analytics, Audience Identity Data, Big Data, Brands, Business, Consumer/Patient Experience, Data, Drug Distribution, Electronic Health Records, Electronic Medical Records (EMR), Issue Archives, June 2018Nearly two-thirds of U.S. senior business decision-makers rank big data/analytics first among the technologies necessary for enhancing the customer experience. A similar number put “improving data analysis capabilities” at the top of their priorities.