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The greatest power of the new marketing technologies available to pharma brands may be their capacity to bring the beliefs and questions of real patients and HCPs into sharper view.

From podcasts to traditional TV, a diversified media strategy boosts impact and reach in today’s marketing landscape.

New KOL solution – based upon newly acquired Qforma CrowdLink business – to help life sciences companies drive more successful product launches  PLEASANTON, CA and MORRISTOWN, NJ – April 15, 2015 – Veeva Systems (NYSE: VEEV) kicked off the ExL Pharma Medical Affairs Strategic Summit today unveiling Veeva KOL Data & Services, a new solution […]