Greg Reilly, dentsu health

In his role, Reilly will continue to drive the rapid growth and innovation of health marketing services across dentsu.

Astellas

Yesterday, Astellas announced that the FDA had lifted its clinical hold for the company’s experimental gene therapy trial for late-onset Pompe disease. The therapy was placed on clinical hold in June 2022 after a study participant experienced a severe adverse event.

Heart, surgical gloves

As our nation attempts to pick itself up and walk away from the COVID battlefield, we can see the toll it has suffered. COVID spurred a pervasive physical and mental health crisis in the United States, but it has also precipitated a financial and operational crisis among our most important healthcare institutions.

Patrick Wisnom, Renata Maia, Wunderman Thompson

Renata Maia joins the agency from IPG Health’s award-winning AREA 23.

SCORR Marketing

SCORR Marketing is a full-service marketing agency for the health science industry.

HBA 2023, Woman of the Year

Kite’s Christi Shaw, AbbVie’s Jag Dosanjh, and LexisNexis Risk Solution’s Liz Paulson earn top industry honors.

The new structure strengthens offerings and drives the addition of diversified marketing services.

The COVID-19 pandemic compelled the industry to re-examine the way it conducted clinical trials, engaged with patients, and promoted to HCPs. Companies began to explore decentralized clinical trials, new non-personal promotion strategies, virtual customer engagement strategies, and new ways to engage with the patient — all with an eye toward replacing status quo processes and technologies. The result was the accelerated development of new clinical and commercial technologies and data with the ultimate goal of bringing new therapies to patients faster.

George Abdy, QBFox

The agency is kicking off 2023 with the promotion of George Abdy, Jr. to associate creative director of art.

Isaac Batley, SCIRIS

Global healthcare communications company SCIRIS is delighted to announce the appointment of Isaac Batley as new CEO.