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Durante Brings Consumer Relations Experience to Health and Wellness Space  NOVEMBER 16 2015, NEW YORK CITY – Consumer relationship leader and industry veteran Jennifer Durante has joined the New York account team of Digitas Health LifeBrands as its new EVP, Director of Client Services, charged with nurturing and growing the New York account team and […]

Giant Creative/Strategy has promoted four to new positions within the agency. Janet D. Vennari has become business lead, overseeing multiple healthcare accounts. Vennari is responsible for strategically leading clients and account teams, as well as generating both organic and new business. She was VP, management supervisor at Giant. Vennari has nearly 20 years of healthcare experience […]

SARATOGA SPRINGS, NY – Fingerpaint, a full-service marketing agency based in Saratoga Springs, NY, has added MacKenzie Jones to its new business team. Jones will be based in the agency’s Saratoga Springs office. Jones, a former Fingerpaint intern and recent graduate of George Mason University, works across all agency disciplines as she strategically targets new […]

The 26th annual Manny Awards took place on April 23rd, 2015, at Pier Sixty in New York City. About 500 industry folks attended the event, which included a cocktail reception, sit-down dinner, awards presentation and late-night cocktail hour. Eighteen awards were handed out during the evening to healthcare communications agencies achieving excellence in various categories. […]

by Jeff Greene, New Solutions Factory  (@Jeff_Greene) When you get to work with lots of different agencies, as I do, you bear witness to larger patterns unfolding in the industry. These patterns can be hard for agency teams to grasp day-to-day, when they’re in the thick of client calls and Photoshop tweaks and all the […]

The move by Centron, a finalist for Med Ad News Agency of the Year, allows for marketing units to work together seamlessly or to provide counsel for individual clients With more than 120 employees and $30 million plus in revenue, the model integrates essential communications platforms to provide aligned strategies for an evolving healthcare marketplace, […]

Matthew West spent 14 years at McCann RCW as VP/chief talent officer; now West is a director of Advice Personnel, a boutique recruitment company, where he specializes in finding talent for healthcare advertising agencies. In an industry where every agency president says good talent is difficult to find, West has some insights about where to […]