Experts discuss technologies that are having the biggest influence on audience intelligence and engagement.
Tag Archive for: healthcare marketing
Generative AI is poised to reinvent life sciences, leading to profound changes in health care.
To kick-off the campaign, Real Chemistry and the American Cancer Society will hold an outdoor “Miracle on 32nd Street” snowfall event on Tuesday, Dec. 19 at the New York City Hope Lodge, located at 132 W. 32nd Street in Manhattan.
Former Accenture Song and WebMD executives join network to further commitment to data and the link to actionable insights.
The strategic elevation reflects the agency’s commitment to advancing their data-driven initiatives and ensuring the highest standards across both privacy regulations and data governance.
Pappas leads a team of dedicated innovation strategists who support forward-thinking tactics to keep clients on the bleeding edge in this evolving landscape.
2023 was a year of many ups and downs. Pharmaceutical advertising is now the number two advertising category in the United States, but with that, the need for brands to stand out has never been greater.
Klick Health will be giving away $1 million dollars in 2024 to Klicksters for their brilliant AI ideas.
In addition to the commentary you’ll find in the Roundtable – from important issues in 2024 to representation in health care to AI (of course) to influencers, and much more – here are additional themes we heard from both agency folks as well as other industry subject matter experts about the year ahead.
Part I: From patient access issues to significant cost cutting to the Inflation Reduction Act, there are a host of challenges that the industry is up against in 2024. Our experts weigh in.