The COVID-19 global pandemic, overcrowding of hospitals, the highly contagious virus affecting healthcare professionals and unrelated illnesses has led to a more than 1,000 percent increase of telemed application downloads and memberships. Is this a paradigm shift?
Nearly three-quarters of U.S. physicians (73 percent) reported not being able to test patients quickly and easily for coronavirus, despite 50 percent reporting that they had treated at least one patient with possible COVID-19 symptoms, according to a nationwide survey of more than 2,600 physicians on the Doximity network.
How is COVID-19 impacting physicians’ practices and what does that mean for your business? Join AbelsonTaylor and Veeva Systems for a webinar to explore findings from a survey of 500 physicians in 9 different specialties about the impact of COVID-19.
To help local hospitals provide their frontline healthcare professionals with an extra line of defense during COVID-19, Klick Health and Humber River Hospital announced the availability of 300 intubation boxes for Greater Toronto Area (GTA) hospitals in need.
By David Reim, Chief Privacy Officer at DMD The California Consumer Privacy Act (CCPA) is now the law of the land. California is home to 12% of the country’s consumers, as well as 12% of physicians. Avoiding California is not an option for most healthcare marketers. Over the last six months, I have had almost […]
Outcome Health launched “In These Rooms” – a bespoke campaign to transform the strategy of the industry from “point of care” to “moments of care.”
A physician ally of Purdue Pharma LP whose views helped drive the explosive growth in the use of addictive pain relievers for common aches and pains in the United States agreed to testify against the OxyContin maker and other drug companies, newly disclosed court records show.
FreshBlood Health Market Consultants, which was launched in 2015 by prominent healthcare industry marketing expert Robert Finkel, announced the life-science solutions provider’s expanded creative services capabilities and official reconfiguration as FreshBlood Group.
Researchers are reporting a link between doctor-targeted marketing of opioid products and the increase in U.S. deaths from overdoses.
For the 11th year, Med Ad News selected new Pharmaceutical Marketing Ventures to Watch that could change the way pharmaceutical products are marketed and sold.