Real Chemistry, a global health innovation company, and Aktana, a leader in intelligent customer engagement for the global life sciences industry, announced a partnership that will transform commercial strategy, engagement and execution.
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“You are not a horse. You are not a cow. Seriously, y’all. Stop it.” This is the Food and Drug Administration’s (FDA) tweeted advice to Americans seeking out alternative, unapproved treatments for Covid-19.
Facebook Inc. removed over three dozen pages spreading misinformation about Covid-19 vaccines, after the White House called on social media firms to tighten controls on pandemic-related facts shared on their platforms.
Cross & Wild, an independent full-service advertising agency and strategic consultancy, was recognized on Inc. Magazine’s annual list of the 5,000 fastest-growing companies in America.
Telehealth Special Feature: The Doctor Will See You … Online
August 2021, Business, Coronavirus Disease (COVID-19) Pandemic, Data, Doctors, Healthcare Communications Agencies, Healthcare Communications Networks, Issue Archives, Marketing & Advertising, Med Ad News, Special Features, Telehealth, Telehealth Special FeatureTelehealth boomed during the pandemic, and experts believe that even with the world opening back up, pharma companies will have to continue to shift and strengthen tactics to reach physicians and patients virtually.
Med Ad News talked to the management team of LevLane about the process of building best brands, key factors in producing a successful brand launch, navigating the launch of new products and campaigns with clients during the COVID-19 pandemic, and other topics.
Health Technology Special Feature: Not Always Created Equal
Artificial Intelligence, August 2021, Data, Data Analysis, Ethnicity, Health Technology, Healthcare Communications Agencies, Issue Archives, Marketing & Advertising, Med Ad News, New England Journal of Medicine, Patients, Race, Special Features, TransparencyData and AI scientists must strive to eliminate bias from anything that touches patient care.
The World Health Organization defines health technology as “the application of organized knowledge and skills in the form of devices, medicines, vaccines, procedures, and systems developed to solve a health problem and improve quality of lives.” While that’s true, it’s a pretty broad statement. In an era when we’re seeing rapid technological shifts in the way people measure, monitor, and think about their health, it’s worth focusing any discussion of health technology to a few key areas that best highlight some of the more exciting – and challenging – aspects of health technology development at this point in 2021.
Ashfield Health, a global healthcare marketing and communications network and part of UDG Healthcare, announced and welcomed William Martino as Growth Director, North America. In this new role, Martino is leading business development for Ashfield Health and Mind+Matter, an Ashfield Health agency.
With a focus on how technology and vision can bring transformational innovation, WPP company CMI Media Group and NMSDC certified diverse supplier Compas announced the appointment of Oleg Korenfeld as Chief Technology Officer.